Hard calls + soft skills from a wall street trailblazer
Available October 1
An exclusive look inside the life of one of Wall Street’s top equity analysts
Secrets of Success from One of the Top Women in Finance
Named one of Barron’s Top 100 Women in U.S. Finance
Ranked as a #1 Wall Street Investment Analyst, Hall of Famer by Institutional Investor
Predicted the top of the housing market that led to the Great Recession and the bottom of the housing market in 2012
Provided mortgage crash research for Michael Lewis’ best-selling book-turned-movie, “The Big Short”
Seen as the experts’ expert on housing research – with TV appearances on CNBC, Bloomberg, and TD Ameritrade Network, and features in major publications such as The Wall Street Journal
I was driven by a desire to share my story of how I succeeded on Wall Street against all odds. My hope is that an honest and open account would prove helpful to young adults pursuing their dreams with the same determination I felt so many decades ago.”
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Ivy is the Ax of the homebuilders – the analyst who understands the group better than anyone else on Wall Street.”
All roads led to Ivy.”
A little more about Ivy
Ivy Zelman has been guiding investors and corporate executives toward business success for roughly 30 years. In 2007 Ivy co-founded Zelman & Associates, the leading housing research firm in the United States.
Ivy is widely known and respected for her bold thinking and making accurate assessments where others failed. She is a master at helping industry players – from housing industry executives to institutional and private equity investors – avoid costly mistakes and capture game-changing opportunities. She frequently appears on CNBC, is quoted in The Wall Street Journal, and has acted as a key witness in a congressional hearing.
In 2012, Ivy was inducted into the inaugural Hall of Fame for the Institutional Investors All-America Research Team, a result of earning 1st place rankings eleven times (from 1999 to 2013) on its annual list of top research providers in the United States. Additionally, Ivy was recognized as one of Barron's Top 100 Women in U.S. Finance in 2020 and was ranked one of the Top 50 most influential people in housing by Hanley Wood, now known as Zonda.
Ivy earned a Bachelor of Science from George Mason University and currently lives in Cleveland, Ohio, with her husband David and their three children, Zoey, Zachary, and Zia. Outside of her leadership at Zelman & Associates, Ivy is a special advisor to the Cleveland-based Laurel School Investment Club, BBYO, as well as a mentor to high school and college students.